Award-Winning Optimizer that provides over nine years of expertise enhancing the user experience in desktop, and mobile environments with data driven decisions.
VP, E-Commerce, US Polo Assn.
Eddie is a terrific, ambitious developer who has an appetite for data and analytics. He is intrinsically inclined to ask why is this happening and doggedly pursuing the correlated and causal events to determine how to either stop or amplify the discovered behavior. With ETL experience and an eye for data patterns and discoveries, Eddie is an emergent data discovery analysis talent.
VP, Insight & Analytics, Elite SEM
Eddie is an all-star developer and a multi-talented individual whose work exceeds expectations. He possesses an impeccable work ethic, has a keen attention to detail, and finishes projects ahead of schedule. Eddie brings a strong data-centric approach to his work. He carefully compiles and analyzes data and then gives recommendations supported by that data. Eddie is passionate about his work and the ROI it drives for his clients. I hope to work with Eddie again in the future.
Director Marketing Manager, Tauck
Came on board to help increase sign ups, and in game item purchases. Learned what users used mostly from in game items, and helped them find items quicker in the shop. Helped ease the sign up flow by creating a better experience than normal sign ups by learning what caused them to not sign up, and remove unneccesary friction.
Helped LVS design team lead their redesign from a conversion view using user feedback, user testing, and helped A/B test their new booking engine.
Helped AKC align their design, and categories to appeal to users, move around the site easier, and order easier through the Shopify e-Commerce platform.
After Swapalease released a redesign, their conversion rate took a hit. I came in and helped push their conversion rate higher than their normal rate. Using user research techniques such as quanitative, and qualitative feedback surveys or polling to help push better UX/UI updates.
Designed and Developed Wordpress custom landing pages, with their own unique design for A/B/C Testing.
Freelance UX/UI Architect, and developer. I help manage their frontend designs, and development. I create documentation, and architecture for LeapPoint sub brands using uxer research for B2B and feedback.
Please excuse my portfolio, it's still a work of progress. In the mean time, if you want to reach out, please email me at [email protected]